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2004 Nissan Titan: Power, Innovation and Value
The Titan is Nissan’s first entry into the full-size truck market, joining
the full-size Nissan Pathfinder Armada sport utility vehicle (SUV), which went
on sale in October 2003. Both the Titan and the Pathfinder Armada are
manufactured at Nissan’s $1.43 billion manufacturing facility in Canton
Mississippi.
Every 2004 Titan features a powerful 305-horsepower/379 lbft torque-rated
5.6-liter Nissan Endurance V8 engine, standard 5-speed automatic transmission
and a wide variety of available innovations such as a High-Utility Bed with
Utili-track channel tiedown system and standard Wide-Open rear doors on all King
Cab models.
Properly equipped, Titan can tow up to 9,500 pounds and offers class-leading 4x4
specifications such as front and rear Active Brake Limited Slip traction control
(ABLS) for unparalleled offroading, standard Tire Pressure Monitor System (TPMS)
and class-leading rear axle ground clearance.
The Titan is offered in two body styles: Titan King Cab with its innovative
wideopen rear doors that open 168 degrees for easier passenger and cargo access
to the rear compartment, and Titan Crew Cab, with four full-size doors and a
generous cabin that offers best-inclass overall interior room, headroom and
legroom.
Both the King cab and Crew Cab are available in a choice of 2-wheel drive and
4-wheel drive and in three trim levels, XE, SE and LE. “Titan enters the highly
competitive, incentive-laden fullsize truck segment with not only unique product
attributes but with a unique pricing philosophy,” said Jed Connelly, senior vice
president sales and marketing, Nissan North America. “We are pricing Titan with
realistic MSRPs (Manufacturer’s Suggested Retail Price) that we believe will be
closer to the actual prices consumers will pay – rather than pricing higher with
room factored.”
The Nissan Titan was singled out for multiple awards. Both Four Wheeler and
Sport Truck magazines named the Titan its 2004 Truck of the Year. Also, Smart
Money magazine selected Titan over its competitors for its Smart Money award.
Edmunds.com, the Internet’s
premiere resource for consumer automotive information, picked Titan as the Most
Significant Vehicle of the Year for 2004.
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